Layar Vision is the new and exciting image recognition feature of the Layar Reality Browser.

Working with Bath Life, we brought the magazine to life and added a new link between print and digital.

We augmented the magazine as part of the Layar Creation Challenge, an international competition open to members of the Layar Partner Network, in which we placed 8th, winning $2,500.

The magazine experience allows readers to access unique digital experiences as well as audio, video and web based content.

Readers can fly through the 3D floor plans of a property, read a menu and book a table at a featured restaurant and buy books and tickets simply by scanning a page.

This experience takes augmented reality to the next level and we have created the UK’s first truly augmented magazine.

To try the experience for yourself, download the Layar app for your iPhone or Android, find the Bath Life layer and scan the images below.

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Tagged with: Bath Life • Layar 6.0 • Layar Creation Challenge • Layar Vision • Location AR • Magazines

Categories: Augmented Reality • Awards • Layar • Layar Vision